Automotive Photography with Nokian Tyres - Hakkapeliitta 10 EV

Automotive photographer Jack Harding took a crew to northern Sweden to capture the launch campaign of the Nokian Tyres - Hakkapeliitta 10 EV in the most challenging of environments. Temperatures reached minus 38 Celcius, making this one of the most challenging shoots. The outcome was great after ten solid days of shooting in the Arctic Circle.

Client: Nokian Tyres
Location: Northern Sweden
Production: Jack Harding
Crew: Jack Harding, Kai Grossmann & Niklas Söderlund, Calum Currie & Rami Ravasio